Networking skills

With the support of the network that you build, you can achieve miraculous and wonderful results and accomplishments. Though it may seem intimidating at first, there’s nothing unusual or difficult about networking. It’s simply about people being friendly, considerate and helpful.

Some helpful networking tips:

1. Quality vs. quantity. The number of people you know doesn’t matter. It’s the quality of your contacts that does. Ask yourself: Who are the decision makers? Influencers? Who can help you and how?


2. Follow through. Nothing can kill a budding relationship faster than not writing a proper thank-you note. In many cases, you can e-mail it, but don’t assume the content is any less important than in snail mail. A three-line message with a smiley face won’t cut it. Keep the other person abreast of how your meeting went with someone he or she referred you to.


3. Use your existing ties. Tap into existing contacts, including friends, family and ex-colleagues. Spread the word that you’re looking to expand your network and ask if anyone has a contact who might have similar goals, interests or achievements. Then, ask every person you meet for two or three more referrals. (“Do you know anyone else who might be helpful for me to meet?” can be an effective question.)


4. Unlearn shyness. Research shows that we learn shyness. As a child you wander over to someone at a playground, introduce yourself and play. As we get older we experience rejection so we learn to shy away from being friendly. If shyness is an issue for you, start a conversation with a stranger in the elevator just before you have to get off. Say something quick, such as, “Great tie,” or, “Have a nice day.” Too often, shyness is misinterpreted as indifference and you don’t want to send that message. Think friendly.

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